Case Studies

Response Rates Doubled

REWARD CARDS DOUBLED DIRECT MAIL RESPONSE RATESCHALLENGEAMP BANK NEEDED TO REDUCE ATTRITION RATESAMP knew people didn’t enjoy receiving their bills. Or thinking about their bills. So, to make bill paying as simple as possible for their customers, they introduced a direct debit payment option. They knew this option would lead to improved loyalty, attrition and

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Case Studies

INCREASED C.A 450%

How An Energy Company Boosted Customer AcquisitionCUSTOMER ACQUISITION WAS 450% HIGHER THAN INITIAL PROJECTIONSCHALLENGEAN ENERGY COMPANY NEEDED CUSTOMERS TO SWAP SERVICES An Australian energy provider was rolling out a new service. Backed by Australia’s leading renewable energy producer, they were about to begin offering gas. But they needed to do two things to gain market

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Case Studies

25% Sales Growth

Earning Dollar Rewards Increased Revenue 25%CHALLENGERINNAI NEEDED TO DRIVE SALES FOR HOT WATER PRODUCTSRinnai knew this: it wasn’t the homeowners who were choosing their hot water systems or hot water system part. It was the plumbers and fitters that plumbers that were the primary forces behind what product ended up in their customers’ homes –

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Case Studies

Customers Spent More

How A Leading Furniture Company Encouraged Customers To Spend More.CHALLENGEEARNING STORE CREDITS WASN’T WORKING A premium furniture company was looking for a promotion – they wanted to increase the value of their in-store purchases. And the strategy they’d been relying on in the past wasn’t working.Their previous promotion had been this: customers who spent over

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Tips & Insights

To load or not to load funds onto gift cards?

Did you know you don’t have to load funds onto gift cards before you receive them? Here’s some information on the benefits of our most popular options – pre-loaded and zero-balance gift cards. Pre-loaded gift cards Pre-loaded gift cards already have the specified funds loaded when they are distributed to your office or to each

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Eftpos Gift Card, Promotional Ideas

3 types of people you need to recognise this Christmas

Believe it or not, there are 56 more sleeps until Christmas (but who’s counting?) So, now is the time to organise those important ‘thank you’ gifts for those 3 important assets within your company. 1. Your employees 2. Your customers 3. Your suppliers These 3 groups of people are the main impact that has driven your

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Eftpos Gift Card, Promotional Ideas, Staff Christmas Gifts

Reward your hardworking staff with a Christmas gift!

Year after year employers seem to be missing out on major opportunities to engage and recognise their employees for their consistent hard work. The end of year Christmas gift is aimed at capitalising the feel-good factor, relationship building, boosting staff morale and just a fantastic way to say ‘thanks’. Taking learnings from different sections of

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Eftpos Gift Card, Promotional Ideas, Staff Christmas Gifts

3 Reasons to Give Custom eftpos Gift Cards This Christmas

A diverse mix of staff requires a flexible gift come Christmas season. If you’re considering, or have already decided on eftpos gift cards, you know they are just that – flexible, easy, and agreeable for all. But your staff Christmas gifts can benefit more than just your employees. There is a huge opportunity to increase

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Eftpos Gift Card, Staff Rewards

Now is the time

It’s never too late to thank the teams of people who help run and build your business – and with the holiday season fast approaching now is the time to say, ‘Thank you’.               The Wise Marketer may challenge the value and virtue of gifting, but business owners, entrepreneurs,

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Customer Incentive, Tips & Insights

We do more than just rewards cards

Rewards Come True is Australia’s Favourite rewards card because we don’t just provide cards for your staff, customers and resellers, we create tailored programs to both enhance their rewards experience and your company’s reputation. In a survey conducted in January 2016, 90% of our clients said their experience working with us was either excellent or

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Customer Incentive, Promotional Ideas

How to improve survey responses

To move any business forward, it’s important to gather information by listening to feedback from customers. This is vital so you can truly deliver value as tastes change or markets shift. A major hurdle to overcome is obtaining enough data that’s useable and measurable. Here are some ways to increase survey participation, and importantly completion,

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Staff Christmas Gifts, Staff Rewards

How to make your staff rewards personal

As we head into Christmas, HR managers are wondering how to give their staff a boost in motivation and reward them for all of their year’s hard work. In the past, we’ve seen lots of HR managers, particularly those who are part of a large business, struggle to make their rewards personal so their staff

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Customer Incentive

How to set up a cross-sell campaign

Cross-sell campaigns are designed to incentivise existing customers to purchase additional products or services. Cross-selling results in an increase in product sales (and by extension, revenue for that period), whether for new products launching into the market or for current products.  The success of any cross-sell campaign ultimately comes down to the ability of your

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Staff Rewards

Why should you reward your staff?

According to a study by the Incentive Research Foundation, rewards cards are one of the preferred ways to incentivise staff. The IRF Industry Trends Report showed that staff favoured rewards cards seven times more than cash bonuses. So how do incentives improve business outcomes? Motivation and engagement Rewarding staff for doing a great job increases

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Promotional Ideas

Engaging Your Sales Channels

By using reward cards as a stimulus to engage customers in carrying out certain purchasing behaviours, businesses are successfully lifting their sales and customer loyalty. According to the For Love or Money report by Loyalty Point, 82% of Australian consumers currently belong to a loyalty or rewards card program. However, businesses aren’t just engaging their

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Eftpos Gift Card, Visa Corporate Gift Card

Using corporate gift cards to issue a well-meaning apology

Our years of experience in rewards and loyalty programs have exposed us to the wide variety of business objectives that can be achieved using corporate gift cards. It turns out that corporate gift cards, such as EFTPOS and Visa, are one of the most meaningful ways for businesses to say sorry, whether it is to

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Eftpos Gift Card, Referral Programs, Visa Corporate Gift Card

Referral Programs: The Most Effective Way to Build Your Customer Base

The opportunities for businesses created by corporate gift cards are endless. Did you know that EFTPOS and Visa corporate gift cards are one of the most effective means to achieve word of mouth marketing? Your existing customers are your biggest brand ambassadors. Their opinion is trusted and considered genuine by others as it is based

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Staff Rewards

A Better Way to Launch a Sales Incentive Scheme

A new Financial Year calls for a refresh of your sales incentive scheme to boost or revive your staff’s enthusiasm and motivation. This year, instead of just implementing the same scheme as always, take on a fresh approach and make a big deal out of giving your staff something meaningful to work towards. Communication Clearly

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